According to a recent study from the University of California, Davis, the largest customer for fast food is the middle class.

Why?

Eating at McDonald’s isn’t exactly cheap, costing some¬†$28 for a family of four. The study found that people’s visits to fast-food joints increased along with their incomes, and that poor people were spending fewer dollars on fast food than lower-middle and middle-income Americans.

For the full article, click here.

If you’re looking for outstanding menu signs for your fast food or quick serve location, look to IMPACT menu systems.¬† Give us a call at (800) 321-8105.